Professional Development and Curriculum Enrichment: Grants and Fund Raising
Books on Fundraising
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How to Write Successful Fundraising Appeals
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At its heart this classic book is about how the process of fundraising is a process of one-to-one relationship building. The book helps nonprofit staff responsible for writing fundraising appeals, write them well and drastically increase the odds that every appeal, regardless of type, intended audience or medium, produces the desired result. In addition to Mal's accessible, conversational style, one of the book's primary strengths is its numerous examples, techniques and approaches based on his three decades of experience. These tools guide readers step-by-step, appeal by appeal, through a process that for many can be painstaking. Every chapter will be updated to reflect current knowledge about direct response communication and many of the examples will be replaced with new ones. The new chapter on social media will help readers understand where the technology "fits" into the organization's overall fundraising strategy and how to evaluate and use the available tools (e.g. Twitter, FB, mobile) effectively. Through the use of current data, and new examples, the chapter will also clarify the differences between writing traditional direct response appeals and writing for social media and how, in either case, to write effectively. The chapter on Writing Online Appeals will be updated in line with current research (e.g. online vs offline behavior, online giving stats, demographics, best practices for integration with traditional approaches) and will feature new examples of successful and unsuccessful online appeals. Emergent fundraising technologies (Blackbaud, NW For Good, Razoo, etc.) will also be covered. A new, stand-alone, online Writer's Toolkit features full-color samples of the types of fundraising packages discussed in Chapters 10-19 in addition to full color versions of some of the b&w examples in the book, the online examples in Chapter 20, and additional samples of eNewsletters and online appeals.
Call Number: CM Reserve HV 41.2 .W378 2013ISBN: 9781118543665Publication Date: 2013-06-24 -
Mobile for Good
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"Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media." -- Heather Mansfield Mobile devices are fast becoming the #1 means of digital communication. If you want a sustainable future foryour nonprofit, you need to have a strongpresence on prospective donors' tablets andsmartphones. Statistics prove that the most successful online fundraising campaigns are those designed for portable devices--from 2-inch smartphone screens to 17-inch laptops. In this groundbreaking book, social media pioneerHeather Mansfield offers everything you need to know to conceptualize, build, and maintain a mobile and social fundraising strategy to dramatically increase donations.In Mobile for Good, Mansfield takes you step by step through the entire process. Learn how to: Master your mobile fundraising strategy Create a strategic plan flexible enough to handle changes in technology Design a website and emails that workon both mobile devices and computers Choose the best mobile and online tools based on your budget and your donor demographics Build a system that tracks, evaluates, and reports campaign results Maximize the potential of Facebook, Twitter, LinkedIn, and other sites Whether your goal is to raise more funds online, launch a new program, or increase your capacity to maintain current operations, creating and executing a mobile andsocial media strategy is a small investment that packs a big punch. Apply the lessons of Mobile for Good, and your organization can and will raise more funds than ever. ADVANCE PRAISE FOR MOBILE FOR GOOD: "If I want to know what's trending, research current best practices, or discover new tools relevant to nonprofit technology, Heather Mansfield's blog Nonprofit Tech for Good and her books are always my top references. -- Viviana Pag#65533;n-Mu#65533;iz, Digital Marketing Director, SOS Children's Villages--USA "Social Media for Social Good and her blog Nonprofit Tech for Good have been my primary resources for learning how to communicate Indian conservation issues on a global scale. Thanks to Heather Mansfield's advice, we've been able to build an international brand from our tiny corner of the world." -- Vinay Datla, Director of Communications, Wildlife SOS--India "Heather Mansfield's @NonprofitOrgs online accounts have become my go-to resource for connecting with other nonprofits as well as staying informed with the latest trends in mobile and social media. Her insightful and practical advice helped WITNESS understand the need for transparency in our mobile and social media strategies." -- Marianna Moneymaker, Digital Engagement/Production Coordinator, WITNESS "Heather Mansfield's invaluable webinars and recommendations have helped us grow into one of the most effective social media users in the national aging advocacy network. We anticipate even greater growth in the future by applying the best practices offered inMobile for Good." -- Pamela Tainter Causey, Director of Communications, National Committee to Preserve Social Security and Medicare "Through a partnership with Heather Mansfield, we have been able to provide mobile and social media training to more than 500 NGOs throughout the Asia Pacific region. Her knowledge of mobile and social media best practices, her ability to tailor her presentations to address the different needs of NGOs in various countries, and her practical and well-thought-out strategies have made her trainings invaluable in our commitment to help build the technological capacity of NGOs." -- Clair Deevy, Citizenship Lead, Microsoft Citizenship Asia Pacific
Call Number: CM Reserve HD 62.6 .M367 2014ISBN: 9780071825467Publication Date: 2014-03-17 -
Nonprofit Fundraising 101
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Raise more money for your cause! Based on expert advice and insights from a variety of respected industry experts, Nonprofit Fundraising 101 is an essential text for nonprofit professionals, volunteers, activists, and social entrepreneurs who want to leverage best practices to promote their cause. Built upon the success of the best-selling Nonprofit Management 101, this easy to digest book provides practical, comprehensive guidance for nonprofit fundraising around the globe. With tips and tools, expert advice, and real-world insights from almost fifty industry leaders, this robust resource addresses the entire spectrum of fundraising for nonprofits, including: Planning, hiring, and tracking progress Individual donors, major gifts, events, and direct mail Board and volunteer engagement Foundation and government grants Corporate partnerships Online and email fundraising Social media and mobile crowdfunding Earned income and social enterprise Written by and for front line practitioners and geared towards a global audience of emerging and established leaders, this field guide offers step-by-step formulas for success. Nonprofit Fundraising 101 features a foreword by fundraising guru and Soul of Money author Lynne Twist, insights from notable non-profit professionals such as CNN's Van Jones, and an afterword by Kiva.org Co-Founder & President Premal Shah. This book also provides indispensible ideas and diverse case studies ranging from grassroots efforts to the ALS Ice Bucket Challenge, and advice for organizations of all sizes and focus. Chapters are brief and easily digestible, featuring extensive resources for additional learning, concrete best practices, and pitfalls to avoid. Enjoy this must-read manual to learn tried and true ways to raise more money for your cause, nonprofit, or charity.
Call Number: CM Reserve HD 2769.15 .H49 2016ISBN: 9781119100461Publication Date: 2016-01-19
Off Campus access username and password can be found in Blackboard on the
Institution Page. Students: look for Student Tools to Stay Connected at Atlantic Cape. Faculty: look for Key information about Libraries and Tutoring. Or you can contact the library for username and password.
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Ethical Fundraising
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Ethical Fundraising: A Guide for Nonprofit Boards and Fundraisers is a practical, helpful, and ultimately inspiring resource for nonprofits large and small, young and mature, local and international. The insightful guidance and case studies found within these pages will help you understand how to address specific ethical issues within your nonprofit and leave plenty of food for thought and discussion.
Call Number: eBookISBN: 9780470225219Publication Date: 2008-04-04 -
Cultivating Diversity in Fundraising
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An important roadmap for fundraising in today's multicultural communities Raising money in today's diverse communities is a growing challenge for fundraisers and philanthropists, requiring thoughtful strategies, successful collaborations, and a respectful understanding of people's differences. In this groundbreaking new book, the author examines today's four major ethnic groups-African American, Asian American, Hispanic/Latino, and Native American-in terms of their diverse histories, traditions, and motivations, and then applies this information to the proven components of successful fundraising. The result is a timely and important look at how fundraisers can use an understanding of ethnic differences to create a vibrant and balanced nonprofit center through both individual and collective efforts. In clear, easy-to-understand language, Cultivating Diversity in Fundraising answers the following critical questions: * Who are diverse donors? * What are their charitable traditions and interests? * What fundraising methods will be successful in diverse communities? * What can fundraisers do to include more diversity in fundraising efforts? Designed as a guide to fundraising as well as a strategic update for existing fundraisers, this book should be required reading for anyone working in today's nonprofit sector.
Call Number: eBookISBN: 9780471226017Publication Date: 2002-03-12
Grants and Funding Sources
Atlantic Cape Non-Profit Resource Centers
The library in the Mullock Family Library, at the Cape May County Campus, and the Library/Information Commons at the Atlantic City Campus are home to our Non-Profit Resource Centers. They are a regional resource for Atlantic and Cape May Counties. Books and other information sources on fundraising are available, as are scheduled appointments for assistance in identifying grant information. The Center is a regional site for the Candid's Foundation Directory Online that provides access to nonprofit resources:
- The Foundation Directory Online: provides profiles and contact information for 140,000+ grant-makers and funding agencies, information about funding recipients, and many other resources for finding a good match to fund your project, and includes the Grants to Individuals: database which lists sources of grants to individuals, including scholarships,. small business grants, and professional development opportunities.
- Guidestar: Search for information on more than 2 million nonprofits, including mission, vision, values, programs, leadership, staff and board demographics, and finances
Grant-seekers can take advantage of the quiet space and printing opportunities in the dedicated Nonprofit Resource room, or use any of the public computers in the libraries to search the Candid Databases. This services is available only on the Cape May County Campus, and the Worthingon Atlantic City Campus. There is no off-campus access. Training opportunities are scheduled throughout the year; for information about upcoming training opportunities, contact the library at library@atlantic.edu or view our research guide for Nonprofit Resources for current information and links to New Jersey and Federal grant opportunities
Community College Federal Grants
A list of Federal grant sources for Community Colleges. This list is not exhaustive, and may be somewhat dated.
Reminder
All applications for funding of activities at Atlantic Cape should be reviewed by the Resource Development Department before submission. Please review the Policy on Grants Procurement when preparing to apply for funding.
Support Your Proposal with Research
Off Campus access username and password can be found in Blackboard on the
Institution Page. Students: look for Student Tools to Stay Connected at Atlantic Cape. Faculty: look for Key information about Libraries and Tutoring. Or you can contact the library for username and password.
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ERIC This link opens in a new window
The EBSCOHost version of this database has a more powerful search interface and additional full-text access.
ERIC is an online library of education research and information, sponsored by the Institute of Education Sciences (IES) of the U.S. Department of Education. This extensive index to educational literature contains some 1.5 million items, including journal articles, unpublished documents, research reports, curricular materials, etc. -
Teacher Reference Center This link opens in a new window
Provides indexing and abstracts for 280 of the most popular teacher and administrator journals and magazines to assist professional educators. Supplements the ERIC database.
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Education Commons This link opens in a new window
A free international collection of research on education Includes peer-reviewed journal articles, book chapters, dissertations, working papers, conference proceedings, and other original scholarly work.
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National Center for Education StatisticsThe Institute of Education Sciences (IES) is the statistics, research, and evaluation arm of the U.S. Department of Education.
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NJCC General Education Guiding PrinciplesGuidelines for General Education at NJ Community Colleges, as published in 2012.
Local demographics and statistics
Credits
This guide was developed by Leslie Murtha on behalf of the Instructional Resources Commitee, and is hosted by the library. All faculty and staff are invited to contribute appropriate resources to be added to the guide.